At the end of this 50 minute course student will be able to:

The meaning of Public Relation Crisis managment, Identify potential issues that could move from a concern to a proble and crisis, Understand the need of a team approach to crisis mamangement. The presenters refers to highly publized past and recent events and dracw conclusions for lessons learned for the corporate employee ane manager.

Key Dicussion: Crises Management; Problem Characterization; Purpose of Crisis Management; Handling Crisis – Real World Examples; Toyota Recall, Dominos Pizza, Rights & Wrongs of Dominos; Tylenol- J&J; Golden Rules of Crisis Management.

Course Curriculum

Public Relation Crisis Management for Corporate Employee and Leaders 00:50:00

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