Public Relations Crisis Management – In Leadership (.05 CEU IACET)

$15.00

At the end of this 30 minute course student will be able to:
The meaning of Public Relation Crisis management, Identify potential issues that could move from a concern to a problem and crisis, Understand the need of a team approach to crisis management. The presenter refers to highly publicized past and recent events and draw conclusions for lessons learned for the corporate employee and manager.
Key Discussion: Crisis Management; Problem Characterization; Purpose of Crisis Management; Handling Crisis – Real World Examples; Toyota Recall, Dominos Pizza, Rights & Wrongs of Dominos; Tylenol- J&J; Golden Rules of Crisis Management.

Office Florida

121 South Orange Avenue, Suite 1500, Orlando, Florida 32801
407-298-3751
info@adraceu.com

Office Virginia

1101 Wilson Blvd 6th Floor, Arlington, Virginia 22209
703-584-5504
info@adraceu.com

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